Gojek ends GoRide Hemat service and cuts driver commission to 8 percent
JAKARTA, Thekabarnews.com—Gojek has officially announced the termination of the GoRide Hemat service. The company also reduced its app commission to 8 percent, a strategic move expected to...
JAKARTA, Thekabarnews.com—Gojek has officially announced the termination of the GoRide Hemat service. The company also reduced its app commission to 8 percent, a strategic move expected to significantly boost drivers’ net earnings and create a healthier business ecosystem.
Under the new policy, driver-partners will now receive 92 percent of the total fare from every standard trip. This is one of the biggest commission increases on the platform in recent years.
The move is part of GoTo Group’s broader effort to build a more sustainable transportation ecosystem. It also responds to drivers’ longstanding concerns about income sharing and operational pressure.
“We decided to cancel the GoRide Hemat subscription program because users prefer the regular transportation service,” said GoTo chief of executives Hans Patuwo.
“Therefore, we have decided to terminate the subscription service in the near future,” Hans added in an official statement, as quoted by CNN Indonesia.
GoRide Hemat was a feature to provide cheap transportation fares through subscription models to target price-sensitive users.
Some drivers said the lower rates meant less money in their pockets each day. Moreover, there was more competition for rides with little benefit to driver well-being.
The new structure is expected to automatically boost drivers’ net daily income by doing away with the discounted membership model. In addition, it reduces platform commission fees, Gojek said.
The regulation also aims to create a healthier, more balanced ecology between users, drivers, and the platform itself. The business said the same in its statement.
The move comes as Southeast Asia’s ride-hailing companies struggle to balance affordability for consumers and sustainable profits for driver partners.
There have been many calls for a fairer deal on revenue sharing as drivers become more concerned about fuel prices and operating expenses. Additionally, there is wider uncertainty in the economy.
The move could help Gojek increase driver loyalty and improve its reputation. This information is especially relevant as the practices of gig economy companies come under greater scrutiny.
The cut in commission could provide some immediate financial relief for many drivers. This is especially helpful for those who rely on ride-hailing as their main source of income.
Eliminating the reduced services may influence customer behavior if fares rise in the future.
The longer-term effect probably depends on whether there’s sufficient sustained demand from customers to support higher driver pay.
For many drivers stuck in years of fighting over platform commissions and promotional pricing practices, it’s a welcome shift.
Social media driver communities have generally welcomed the new policy. Many hope the lower commission structure will lead to more predictable and sustainable wages.
Gojek’s latest move is a strategic recalibration to strike a balance between ecosystem stability and driver welfare. It also supports commercial growth amid intensifying competition in Indonesia’s digital transport industry.
The move could ultimately tip the balance between affordable transit and fair pay in the archipelago’s booming digital economy. This decision affects the millions of Indonesians who rely on ride-hailing services each day.
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