Rp100 billion hotel rises in IKN as Roti’O family expands business

The family business that makes the popular Roti’O coffee buns is now in the hospitality business with the D’Prima Hotel in Indonesia’s new capital.

Thekabarnews.com – The owner of Roti’O is now in the hospitality business with the D’Prima Hotel Nusantara in Nusantara Capital City (IKN) Authority. President Joko Widodo led the groundbreaking ceremony for the hotel project on September 25, 2024. The hotel is based on the Modern Nusantara idea. This design combines modern style with aspects of local culture. The project is worth Rp100 billion.

The D’Prima Hotel Nusantara will have 154 rooms, meeting lodging, and a restaurant called Walea Resto on a 4,600-square-meter site. The project aims to support the growing infrastructure of the new capital. It does so by providing accommodation for government officials, business travelers, and visitors.

PT Primahotel Manajemen Indonesia owns D’Prima Hotel Nusantara and 18 other hotels in important Indonesian cities. The company’s move into IKN shows their belief in the new capital’s long-term growth. It also demonstrates its ability to attract both domestic and international visitors.

President Commissioner of PT Primahotel, Frans Wantono, said that the project is a big change for the group as a local hotel operator. He stressed that the company’s goal is to give urban hospitality a new look in a city built to be Indonesia’s future administrative center.

We expect new hotels in IKN to enhance the accommodation ecosystem and provide visitors with a wider range of options. As the government builds more offices and public facilities, demand for supporting services continues to rise. This group includes hotels, restaurants, and meeting places.

Industry observers say that family-owned businesses entering the IKN project show growing confidence from the private sector. The D’Prima Hotel Nusantara project also shows how companies from outside the hospitality sector are expanding into the industry. For example, F&B companies are expanding into real estate and tourism.

The D’Prima Hotel Nusantara is in a wonderful location and has a modern design. It will be one of the first big hotels in Indonesia’s new capital. The hotel will help both businesses and the daily needs of a growing city.